Archives for LowCard Magazine

What is Low ATL?

 

Over the past year or so, there has been a ton of talk and social media promotion using the phrase and the hashtag “Low Atl”. But, it seems that not too much is known about what exactly Low Atl is or means. I have had a number of people come up to me with a lot of the same questions. “What does “Low Atl” mean?” “Is that a brand?” “Isn’t that the same as Lowcard Magazine?”

 

Ambush Low Atl

 

In translation, the term “Low Atl” means family. To be “Low” means to be down. We are a family of people who truly love skateboarding and who come together for one common passion. I say “we” because we are all considered “Low Atl”. Even if you aren’t from or living in Atlanta. It is a family of skateboarders. We have all started somewhere, and no matter how good you are or are not, there will always be people who will have your back if you are legit. Your legitimacy in skateboarding can be defined in infinitely many ways based off of everyone’s individual standards, but to me your legitimacy is defined by your passion. We all had to be shown the ropes at some point. You can’t learn everything all on your own. But, rest assured that if you always stick with something you are truly passionate about, then you will learn as much as you can on your own. The rest comes from listening to the ones who have been doing it longer than you.  They have the most experience and have shown dedication to the art. Even in skateboarding, your elders deserve respect. Read More >

March Radness is Coming!

What’s up everyone? Ambush is proud to announce that it will be hosting the first contest at the new Kennesaw Skatepark called March Radness. No mushy flat ground game of skate. This is REAL street/pool style skateboarding for your eyes to see. This is your chance to show Ambush what you got and show the City of Kennesaw why it was such a good idea building this park. Don’t wanna compete? It’s free to watch and come hang out with the Ambush crew. There will be tons of talented locals putting on a awesome show!  Big thanks to all the sponsors that help contribute to making this contest happen!

Check out the trailer to see just a glimpse of the action that will be going down!

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Ambush Mini Riot Presented by Red Bull – Full Recap

Screen Shot 2014-01-27 at 12.52.40 PMPeak retail season is over. The hard work is done and Mazza Mondays are back in full force. There is no better way to start off 2014 than with an awesome mini ramp contest! Early morning yawns and 30 degree weather aren’t enough to stop skateboarders from coming out to compete for $500 bucks! Huge thanks to Red Bull for putting the contest together and Jonah Owings from Hazard County Skatepark  for constructing a flawless mini ramp!

This is how the contest worked: two divisions (Cruisers and Shredders), 32 skaters in each division, 4 man heats with each rider getting two 45 second runs, and the best one advances. Second place winners earned $250 cash and first place winners earned $500 cash! People from all over came out to compete for that big purse money. Huge thanks to all the people and companies that came out to support the contest. This was probably one of my favorite contests that was have hosted so far. Well that’s enough rambling from me. I’ll let the photos do the rest of the talking! Read More >

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