Anticipation had been building up for two to three years with thoughts of what Emerica’s Made Chapter Two would bring. The excitement managed to keep a steady underlying role throughout the years, but broke through in the newest “The Skateboard Mag” issue with Andrew Reynolds on the cover. The issue contained bittersweet spoilers, but overall it provided stoke and insight to what we can expect from the follow up of the video series “Made” by Jon Miner.
Emerica Made Chapter Two Premiere at The Plaza Theater
The Skateboard Mag November 2016 Issue. Photo: Atiba
Shortly after reading the November ’16 issue, I found out that Ambush and Ruin would be premiering the video at The Plaza Theatre in downtown Atlanta. My buddy Andy and I could not have been more excited. As the days went by, more and more information about the video was slowly beginning to get leaked out, and surprises helped bring the stoke level to new heights.
Ryan and Ian. T-shirt Game Strong.
Skiggs and Dakota Getting Fuzzy
Emerica has made their mark in skateboarding by trying to show it in it’s simplest form. No crazy special effects, no pointless unrelated b-roll, and no ridiculous new age rap songs. Just skateboarding. They get straight to the point giving the viewer just what they want.
Tristyn Can’t Even
Emerica Made Chapter Two
Safe to say the video did not disappoint. Jon Dickson opened the video with a smoking “welcome to the team” part leading into a Reynolds and Herman shared part. Following were some of Emerica’s Euro crew, riders that I hadn’t ever hear of before, but I am so glad that I learned. There was a classic Jerry Hsu part, and a come back of all come back parts by Kevin “Spanky” Long. Brandon Westgate, Jeremy Leabres, and Leo Romero had a very creative shared part, and Justin “Figgy” Figueroa ended the video with a barrage of gnarliness. Figgy is definitely “SOTY” material. His commitment and fearlessness is true inspiration.
The video brought more than just bangers; it also had great variety. From Collin Provost’s hard charging transition influenced style, to Spanky surfing wild steep bank and wall tricks. Also, the soundtrack reminded me a lot of the original “Made”. There was never a point where you felt like it was monotonous. It was interesting to see how Miner has connected the dots. Will he choose to continue the saga or not? Either way, Made Chapter Two in Atlanta was a complete success. Skateboarders of all ages were influenced and inspired, and to me, that is what skate videos are all about.
The video will be available for download on iTunes on Oct. 4!
Bi-weekly, we get together for a marketing meeting. During these powwows, we lay out our marketing schedule and agenda, and discuss content. A LOT of times during these meetings we sit around figuratively throwing shit at a wall and hoping some of it sticks. A few months ago, sitting around the conference table discussing our marketing plans, it hit me. That little voice in my head said, “Hey, Ben! I don’t think anyone has ever analyzed every Thrasher Magazine cover.” And…without thinking, I immediately blurted this out to the group. Little did I know that this idea wouldstick and I’d be the one to undertake this endeavor.
Have you ever bitten off more than you can chew? Ever taken a bite so large you instantly regret it? We’ve all done it, and after nearly asphyxiating, we say, “Never again! From now on, I’m only taking small bites.,” but…if you’re like me, your eyes are always bigger than your stomach, and after surviving that first enormous bite, all you know to do is settle in for the feast.
As of today Monday, August 22nd, Thrasher Magazine has published at least 440 different covers (including bonus and collector issues). Obviously, it’s an incredibly big undertaking to catalog every cover, a task made larger by observing the following data points: year, month, skater(s), stance, trick, regular/switch, fakie, nollie, terrain (street or transition), shoe brand (if identifiable), and photographer or artist.
I’m not complaining, though, because as a skateboarder, actually, “Skatenerd,” I couldn’t think of a more fun project. Since there is so much information to digest, I have decided to split this article up into segments, starting with the beginning; 1981-1992. Part Two (1993-2005) will be coming out in the next few weeks. Enjoy!
Every Thrasher Cover from Jan 1981-Dec 1992
From Illustrations, Black & White, and into Full Color: Thrasher’s Evolution from 1981 to 1992
Based on covers alone, it’s almost inarguable that Thrasher’s biggest evolution took place during this era. From the very first cover illustrated by Kevin Thatcher, to the last time a manual or “wheelie” variation graced the cover (Andy Kessler, June 1983), The Mag saw it all. Every discipline was covered; backyard pools, vert, downhill races, freestyle, luge, and even some snowboarding. Most notably during this time, skateboarding moved from the backyard pools and ramps into the streets and even some kitchens (Steve Rocco, December 1981).
Photo: Craig Stecyk
Photo: Bryce Kanights
Above is the aforementioned photo of Rocco taking it to the fridge. By the end of this period, street skateboarding would fully take over and audiences would see less transition and almost no freestyle on the covers. At the end of this period, Mike Carroll lands his first cover of The Mag in December 1992 (pictured above). It would be around this time that Mike Carroll and Rick Howard would depart from Plan B, which was under World Industries (owned by Rocco). Looking at the period this way definitely illustrates the changing of the guard that was happening at this time.
Thrasher Covers by Terrain, ’81-’92
By today’s standards, skateboarding fakie, switch, or nollie is so common that it comes as a surprise to view the breakdown of trick orientation through this period. This graph doesn’t mean that people weren’t skating switch, fakie, or nollie, it just wasn’t making the covers. For this discussion, the term “regular” doesn’t mean left foot forward, rather it means skating your natural stance.
From 1981 to 1992, there were only six covers that featured tricks done by the rider skateboarding fakie. Everything else was done regular or is not applicable, meaning the cover was a portrait, illustration, or featured a neutral trick (e.g. hanging ten, nose wheelies, pogos, or luge). It wouldn’t be until the next era, ’93-’05, where covers become more diverse by trick orientation. It’s safe to say that, during this period, #switchgod didn’t apply to Thrasher covers.
Skateboard Stance (Goofy vs. Regular):
Goofy vs. regular is a timeless battle, and the debate continues to this day as to which stance is superior. I skateboard goofy-footed, so I’m always gonna hold it down for my goofy brothas. Let’s see who wins the debate in this era.
Damn! We gotta step it up, goofy footers. I’ll check you 1993-2005
As you can see below, a lot of photographers received cover credits or partial credits (inserts) within this period. I was hyped to sit down and look at this era and determine who was the most prolific. Mofo was by far the most prolific leaving the closest in numbers, Kevin Thatcher in the dust.
While trying to stomach all of the photos, riders, photographer credits, etc., an observer would have had been utterly OBLIVIOUS not to spot that, in December 1982, the cover featuring Tom Groholski crushing a huge backside air was shot by Groholski. This is peculiar because, in today’s age of “selfieness,” there are a ton of photos and videos credited to the riders themselves, however, this photo was from 1982. Who is shot it? Was it Tom himself? I figured it was Tom’s brother, but I was stoked to learn that it was, indeed, his father. Jeff Grosso covers this in his web series “Grosso’s Loveletters to Skateboarding,” supported by Vans:
Outside of this particular instance, I don’t think we’ll ever see another cover shot by the rider’s own father. Now that’s #legendary! This tidbit, along with the fact that several prolific skateboard photographers also graced the cover of Thrasher Magazine shredding, makes this period my favorite. We’ve seen that happen now with guys like Arto Saari, but it originally happened with Bryce Kanights and Luke Ogden both on covers skating and from behind the lens.
Now, not every cover within this period featured just a single photo. Many covers had multiple inserts and could have several riders featured per photo, so there was A LOT to take in. With that being said, Steve Cab popped up on the cover of Thrasher in some form or fashion eight times during the first 12 years!
Here are all of Cab’s covers within this time period in order from top left to bottom right:
One of my favorite covers from this time would have to be the May, 1992 issue of Thrasher. It features John Montessi and Tom Knox and exclaims “DAMN IT ALL – SWITCHSTANCE” but neither Montessi’s or Knox’s tricks are switch. The first cover featuring a switch trick wouldn’t come for at least another year but I’ll get to that and go deeper into tricks in the next episode. I’m exhausted thinking about it but I’ll get to it, promise.
The world of skateboarding is incredibly vast and fast moving. Its influence is felt in the music we listen to, the art we look at, and the movies we watch. Skateboarding has always attracted a creative class, but some skaters have interests that completely transcend the world of skateboarding. As skateboarders, we have an ability to blend in while also standing out. We appreciate all the different walks of life that one can encounter, so it comes as no surprise that top tier pros have found interest in so many numerous things. Everyone on this list is still out there ripping, while also redefining what it means to be a skateboarder.
5. Eric Koston
Koston has been in the game a long time now, and still makes waves through the skateboarding community. He popularized being a well rounded street skater, being one of the first guys to take switch skating to both a manual pad and handrails. But, between nollie heelflip nosesliding Wilshire ten, and doing a tuck knee air out, he found the time to pick up a golf habit. As a matter of fact, Koston’s not alone on this one, it would seem a lot of fine people under the Crailtap banner have followed suit. He’s also a self professed sneaker head, stacking up a huge collection over the years. He love Jordans so much, his third shoe on es was a dead ringer of the Jordan 12. Nike proved a good fit for Koston, and has helped in developing tech skate shoes that still have a classic fit and function. Stay Frosty fools.
4. Mark Suciu
Mark Suciu is the Houdini of skateboarding. He’s a straight up contortionist, and can dislocate his hips to revert out of anything, as he showed when he shocked the skateboarding community with his breakout Cross Continental part. As of 2014, Mark has been enrolled as a full time student at Temple University, studying French literature. His schooling isn’t some James Franco stunt to prove he’s sophisticated. The dude is seriously intelligent. His Pro Spotlight interview in Transworld is filled with thoughtful, articulate responses, which are just reactions to questions asked by the interviewer. You have to actually digest what he’s saying to understand what he’s getting at. There’s gotta be a correlation to intellect and the insane kind of skateboarding that Mark does.
3. Jason Lee
Hey! Remember My Name Is Earl? Jason Lee sure does, and before he was a fancy shmancy Hollywood actor, he was busy becoming a street skating legend. He had style, and his backside flips are holy, and he was even in the extremely venerable Video Days. He also co-owns Stereo Skateboards with Chris Pastras. Most outside of the skateboarding world recognize Jason Lee as the guy from Alvin and the Chipmunks, but we skateboarders know better! He was one of the few dudes in the 90’s who had fluidity and style, and with the birth of Stereo, paved a way for guys like Ethan Fowler, who rode for Stereo and had a killer part in A Visual Sound. He actually had a pretty cool start to his acting career, with his first staring role being in a Sonic Youth video. He also was friends with Clerks director, Kevin James and starred in his movie, Mall Rats. Jason Lee’s career has definitely been a weird, wild ride. Oh, he’s also like a scientologist or something.
2. Brandon Westgate
Brandon Westgate is East Coast skateboarding. His skateboarding is powerful, fast, and as smooth as a bottle of Ocean Spray cranberry juice. Wait…What? For a dude as gnarly as Westgate, you wouldn’t expect him to be a cranberry farmer, but he totally is. Cranberry bogging is a family business for the Westgates, and his dad has been doing it since he was a kid. The crazy amount of pop he has is actually a result of trudging through the marshes since he was but a lad…That’s not really true, but it would explain a lot. The dude is a legend and has helped fuel the revival of the East Coast craze that is currently hogging all of your Instagram. Don’t lie, you love it!
Where to begin? Dude, it’s John Cardiel, he slays, there’s no other way to describe him. As most of you know, Cardiel was paralyzed while on tour in Australia when a trailer hit him and damaged his spinal cord. He was told he would never walk again, but as we all know, Cardiel said “Fawk that!” and started mountain biking! Biking actually played a huge role in his rehabilitation process, as it would loosen up the tight muscles in his legs. Of course, he pushes that to the limits, and goes as fast as he possibly can, as seen in Propeller. Cards is an inspiration to so many, watching him skate always gets you pumped, and you find yourself pushing ten times harder, slamming fifty times harder, and getting back up for more. All Hail Cardiel!!!!
Did you know he’s into reggae?
Skateboarders are a diverse bunch. There’s so much personality on and off the board, it really is crazy to see how it manifests itself. To me, the big guys in the community are so much more relatable when you see how human they are. They’re more than just skaters, they’re dudes just like you and me, who have families, hobbies, and responsibilities. At the end of the day, we all do what we do. I don’t know about you fools, but I’m gonna go skate. Peace.
To me, it’s always seemed like getting footage is cyclical. Sometimes, it comes easy and the crew logs several minutes a week and then the next week, nothing. While the process can certainly feel tedious at times, it’s absolutely worth it. When there is enough footage to stitch something together, it doesn’t get much better than that! So it always gets me hyped to see anyone from our team putting out footage. No matter the format or platform.
Gary gets a back tail while Cole documents
With that being said, I wanted to compile the most recent clips our riders have been featured in and put them into one place. So sit back, watch, and get stoked to go skate with the homies and put out your own clips.
First off, we got Travis Glover skating through Spain with Chaz Ortiz in this clip for JBL Audio. Yo Travis! Let me get some headphones!
Next stop the whole crew put it down in our “Open” episode featured over at the RIDE Channel! Also sick to hear them use a Rad-isaurus Rex song. That ender! Mitch you are a madman!
Zeke, Nip, Skyler, and Travis crush it in Max Yoder’s video he put together for Thrasher Magazine. Good work boys!
Last but not least is the latest installment in Kyle Ford’s Dad Cam series which has a mix big mix of everyone.
Hopefully this gets everyone hyped to hit the streets and make their own flicks. Always hyped to see what everyone else has cookin.
It goes without saying that filming making and photography are integral parts of skateboarding. The task of filming or taking photos of your friends skating often acts as a conduit towards other creative endeavors. Recently our very own customer service wizard, Marvin Siclait put together a badass short film. I had no idea that Marvin makes shorts, nor, did I know he is in film school. With that I had to know more, check out his latest work and find out more about the filmmaker below.
Interview with Marvin:
First things first. How long have you been making skits and how’d you get into it?
I started making skits in the 8th grade and got really involved with film & video all throughout high school and now college.
How was the process of filming this? Did you have a storyboard or was it spontaneous?
Like with most video idea I find interesting, I sit down and script immediately. Then from there I come up with a shot sheet/ equipment list to get everything ready.
How did you come up with the concept?
I came up with the concept while walking around campus at GSU (Georgia State University). I saw a homeless man with an out of place dog leash coming from his trench coat. Before I knew it he pulled a board from his jacket and threw down while holding the leash for support. It kinda looked like he was tying to walk a dog and boom the idea clicked.
That’s rad! Sometimes inspiration comes at the weirdest times. Anything you’d change or do differently?
Yeah, if I had more time to shoot, I would have portrayed the board as more of a dog and also added a bit more skating.
Where do you go to film school and how far are you into school? Any post graduation goals?
I study film downtown at GSU and I have about a year left in the program. Eventually I just want to make movies/films. It really more of a passion than a career for me.
Do you have any favorite people to work with or would like to work with?
Since being in school, I’ve shot a short film every summer and dudes at our shop like Skyler and John are always down to help me out. We’ve been friends for a while and all like making movies, so they’re kinda of my go to cast & crew.
What type of equipment did you use?
When shooting I like to be prepared, but i’m usually crunched for time, so I try to only bring the essentials. Since there was no audio, I only used a camera (Canon 5D) and tripod/stabilizer.
When can we expect the next video or is there anywhere people can see more of your works?
I’m working on a summer short film that Skyler and John from the shop will star in. The details on a premier are still being worked on right now, but we should be wrapped up before the summer is up. Also we’ll be putting out some more content for the shop, so anyone can look out on our social media channels for more!
Video premiere season is upon us! Summertime doesn’t just mean great weather and short-shorts, and just to be clear, I’m not talking about chubbers (don’t worry Garrett you get a free pass). I’m talking about foxy chicks with nice legs. No summertime means that people put out full length videos that they’ve been busting their asses for. Over this past weekend we got to see two videos in two nights.
Friday night was a local video called “Format”, which was filmed by Carver Weeks and Austin Sneed. It featured parts from Will Gatewood, Ryan Gatewood, Dylan Stuckman, Solomon Mosley, Anthony Morales and Ben Hayes. Its always fun going to a local video premiere because you get to see people you don’t get to usually hang out with on a regular basis. Everyone is typically in a great mood and ready to party! Oh and did I mention that the premiere was at a bar in East Atlanta called the Graveyard? Cheap drinks and pool will always spice up the night of a vid, that is if you can get a turn on the pool table. Anyways, Format was great, hugs were given, beer was spilled and bad decisions were most likely made. Looking forward to the next local video to come out!
On Saturday, the long awaited Adidas video “Away Days” premiered at the Plaza Theatre. Now this video has too many people to name here, but as long as you haven’t been under a rock for the past couple of months, you know the deal. Adidas rep, Bobby Boyd, was kind enough to have a VIP showing at 8:00 pm. Before the video started, there was a special thanks from Nakel Smith and Jake Donnelly to all the local Atlanta area skate shops such as Ambush, Ruin, Hazard County and Stratosphere. The video was insane and had the introduction of their newest pro riders, Daewon Song and Marc Johnson. There was some questionable music by my standards, but the skating was completely mind-blowing. It was great seeing our boy Bobby Henson tear it up as well! Wait…Ive just been told that it was actually Alec Majerus skating, not Bobby. Well, you could’ve fooled me.
After the video, everyone was all smiles and ready to party! Most of us made our way over to El Myr, Little 5 Points’ local watering hole. Bobby Boyd hooked it up again with a major bar tab with quite a few drink tickets floating around. We all busted a fair amount of Grizzs and PBRs (If you’re ever in the L5P area, I strongly suggest you go by El Myr and catch a Grizz). As the night was winding down, we felt lucky there was only one fight (and it was among a few girls). They must have been arguing about whether or not MJ should’ve left Lakai for Adidas. Finally, we all crawled our way back to where we were staying, responsibly of course.
Thanks to Bobby Boyd, Adidas, The Plaza Theatre and El Myr. We all had one hell of a time. This Thursday we get to live it up again at the Plaza for the new Volcom video “Holy Stokes”. And, if my calculations are correct, we are gonna have another insane night on our hands.
We always have a lot to be hyped on, for starters, it’s spring and that fresh feeling is taking over. Speaking of fresh, new to Lakai’s Spring ’16 lineup is Vincent Alvarez’s second pro model, the Vincent 2 and it’s hella fresh.
For those unfamiliar with Vicent, he burst onto the scene after winning DC‘s King of LA contest in 2007. That one contest propelled a seemingly unknown Vincent to an overnight sensation and put him on everyone’s radar. Most importantly, his performance put him on Sam Smyth’s radar (Sam is team manager for Girl Skateboards & Chocolate). Smyth would just have to track down Vincent first.. As legend has it, Vincent won a prepaid phone at the DC contest and exchanged number’s with Smyth but never made contact past this exchange. Once Vincent’s phone ran out of minutes there was no way to contact him. Eventually Smyth was able to find him and the rest is history, Vincent picked up a spot on Chocolate skateboards and eventually the legendary Lakai footwear.
We are glad that Smyth was able to lock Vincent down because Vincent’s brand of 100% high speed, raw dog skateboarding will never go stale.
When we heard the Vincent 2 was about to drop we had to get our hands on a pair to test out. We let one of our favorite local rippers, Skyler Clark do the skating and trust us, if you like a solid vulcanized shoe with great feel, grip, and support look no further. The Vincent 2 won’t disappoint.
Warning: These won’t make you skate like Vincent but it’s a great place to start. Vincent 2 in-stock now! Which color will you skate?
Miles Silvas rocking his signature Official Headwear cap.
I tend to think of myself as a huge skate nerd, and I am, for the most part. Nearly every morning waking up consists of checking the feeds for whatever I missed out on while sleeping but most importantly, I check the boards (Slap Magazine’s forum). I have been doing the latter for god knows how long, so it’s not everyday I see amazing footage from someone I have never heard about. For the most part, normally, I have some idea of who’s who and what’s going on. So when someone drops some new amazing footage without hearing any rumblings, it makes you take note.
The first time I heard of Miles Silvas or I should say “saw” was when I watched his Welcome to Royal Truck’s video. For such a quick clip that introduction always stuck out in my mind. I think it’s partially due to the clashing cymbals of Love’s Seven and Seven Is playing mixed with the kickflip front board at the end. That shit hit me like a ton of bricks. It immediately became obvious that’d we’d be seeing a lot more of him in the near future.
Nearly four years since his Royal Trucks commercial Miles has had several notable covers from Transworld Skateboarding and Thrasher Magazine. All are impressive but it’s Miles’s Thrasher covers which solidifies his aptitude to get buck. Silvas’s first Thrasher cover came in October, 2014 with the jaw dropping kickflip backtail down the hubba at Stanford University.
It’s the Stanford University hubba where he would dip a switch backsmith for another Thrasher cover in November, 2015. Am I wrong to think he maybe the only person to ever have two Thrasher covers at the same spot? Give us a shout if we are wrong.
It shouldn’t go without mention that his curtains part in last year’s most under appreciated video LRG’s 1947made us shout several expletives at our computer screens. Then there was his introduction to Official too!
Now we can’t wait to see what he has in-store for this summer’s highly anticipated Adidas Skateboarding full length Away Days. To top things off, most recently, Miles Silvas has been added to the 2016 Street League Roster. Now the DAB maybe dead but the future looks bright for Miles.
Recently we got one of our favorite Sacramento photographers, Jeff Landi to catch up with him for a quick Q&A.
Here’s what Miles Silvas has been up too.
How’s it going Miles? Why don’t you start out with the basics? Name, age, sponsors, home town etc…
What’s good! I’m Miles Silvas. 20 years old. My sponsors are: Adidas, LRG, Official, FOFA Hardware, PLA, Wayward Wheels, Thunder, Mob, Stance
You keep a pretty busy schedule? What’s your favorite place that you’ve traveled to this last year?
Damn, it’s hard to choose one! I’m going with 3.. Barcelona, Paris, and Stuttgart. Europe’s amazing!
How’s life being a pro skateboarder without a pro board? After your standout part in the LRG’S 1947 and winning Transworld’s “Rookie of the Year” I’m sure you have had plenty of offers lined up? #PLABOYS skateboards, maybe?
It’s chillin. I’m thankful I have PLA and the #PLAboys to support me and make me a pro board for the meantime. If I was buying boards again it wouldn’t be so chillin haha Just cruising though till something comes about that I’m psyched on. I’m not really trippin on it right now.
How did your connection to Official come about? What’s the best part about riding for the brand? Anything new in the works?
Living in Sacramento and skating with Jeff Landi got me introduced to it. The best part is probably just having it ran by all the homies and having the team so tight knit. The trips are always mad fun!
What’s up with Dad hats?
Not much haha Just fuckin with them right now. They’re comfy and simple.
The Adidas video “Away Days” is set to premiere in May this year. Who’s part are you looking forward to the most?
Rodrigo Tx. and Lucas Puig.
What are 3 things your looking forward to this next year?
Traveling, filming more parts, and having fun during it all. I have some new projects in the works so I’m hyped to keep it moving and see new places.
Your one of the most motivated people we know? Where does that come from?
My pops always told me growing up to work hard at whatever you do. And it’s easy for me to work hard when I’m having fun.
Unless you have been living under a rock, by now, y’all are very aware of the smooth stylings of Travis Glover. From his early days shredding the Wood Ward park at Discover Mills to his various video part’s in videos by Max Yoder and Chris Thiessen, Travis has always brought the ruckus. His footage is always a highlight wherever it is showcased. So we couldn’t be more hyped to present a new part from Travis. So sit back, grab a beer or what have you and peep Travis’s new part “bad shit”. Lets just say we expect to see a lot more of him in the future.
The SUPRA Chino is a straightforward design built for skateboarding. It features a modern take on timeless vulcanized skate shoes in an upper, comprised of a clean vamp and uninterrupted expanses of material. A lightly padded collar and tongue with a dual density EVA insole provides ample comfort and protection, while a vulcanized sole of SUPRA tread ensures superior grip. Our Team Rider Zeke Logan is no stranger to this shoe and you can bet if he backs it you need too get on it. Swing by the shop to try on a pair for yourself or if you’re out of town hit the link below – we got you!
Ambush Board Co. is a universally recognized global leader in Board Sports retail. Founded in 1997 in Kennesaw, Georgia, Ambush is owned and operated by a core group of devoted skaters, wakeboarders, and snowboarders who are deeply invested in the Board Sports community, and has evolved by staying true to their essential principles of Service, Knowledge, Integrity, Commitment, and Passion. Ambush always has been and always will be unyielding in their collective efforts to push the progression of Board Sports retail.
Ambush Board Co.
2555 Cobb Place Ln
Kennesaw, GA 30144
Phone: (770) 420-9111
1690 Roberts Blvd, Ste 105
Kennesaw, GA 30144
(800) 408-9945 or (770) 406-6568